Horsezone News
Day Five of the 2012 PagePlay Equestrian Social Media Awards
Below is a list of winners and placings from the fifth and final episode of the 2012 PagePlay Equestrian Social Media Awards Ceremony attached. This episode brings ESMA Week to a close and features the announcement of the category for best use of social media by a celebrity, won by Katie Price and the winner of the World Award.
The winners and placings:
|
6. Amateur rider |
1 |
Shoestring Eventing (Judges commented: “Excellent storyteller with unique positioning.”) |
2 |
Laura Keeley |
3 |
Becci Harrold |
4 |
Victoria Bax |
|
9. Horse attire brand |
1 |
Horseware Ireland |
2 |
Professional Choice |
3 |
Equifit |
4 |
Pink Equine |
|
12. Talking animal |
1 |
The Fat Pony (Judges commented: “Super cute and fun page - really interactive.”) |
2 |
Primrose Hill |
3 |
Whiskey Ranch-Horse |
4 |
Charles James Fox |
|
15. Saddlery/tack shop |
1 |
Equestrian Clearance |
2 |
SmartPak |
3 |
DerbyHouse |
4 |
DoverSaddlery |
|
16. Best newcomer |
1 |
Carr & Day & Martin (Judges commented: “A beautiful usage of facebook and a great way of inspiring people/users by different actions/competitions/ involvement.”) |
2 |
Professional Equine Grooms |
3 |
Holly's Horse Haven |
4 |
SummitEquine Nutrition |
|
20. Celebrity |
1 |
Katie Price (Katie commented: “As a keen horsewoman and lover of anything equine, I love that I can contribute towards an industry that I am passionate about with my own twist of clothing and equipment bringing glitz and glamour to the equine arena. There are many traditional channels that KP Equestrian has utilised to raise awareness about its brand and offerings, and none so more important in recent times than the use of social media. Social Media is an important marketing tool that allows KP Equestrian to reach a wide audience instantly whereby you can advertise, promote, discuss and essentially drive traffic to your desired destination. For my businesses traditional and social media are now key aspects to my marketing activities. Thank you very much for recognising our efforts in this field.” |
2 |
Madeline Pickens |
3 |
Clare Balding |
4 |
William Shatner |
And finally…
The World Award judged by the FEI’s Director of Corporate Communications, Richard Johnson:
Equestrian Lifestyle Magazine (Mexico)
Richard commented: “An organisation which provides great sports content, imagery and humour for horse lovers around the world”.
The full list of finalists, along with links to their websites can be found here www.equestriansocialmediaawards.com/voting
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